Playing by New Rules: SBC Summit Rio Tackles Brazil's Marketing Revolution

As Brazil moves into its second year of regulation, operators must find ways to grow in a crowded market while navigating tougher advertising rules, tighter bonus restrictions, and greater scrutiny over how brands market themselves.   On 5 March 2026, the  Marketing track  at  SBC Summit Rio  will bring together CMOs, brand strategists, compliance experts, and sponsorship specialists to decode Brazil's advertising rulebook and explore how operators can build authentic connections with Brazilian audiences without compromising on compliance.  

Playing by New Rules: SBC Summit Rio Tackles Brazil's Marketing Revolution

Delegates can expect discussions on navigating CONAR's latest advertising guidelines, understanding the psychology behind Brazil's world-class marketing creativity, adapting promotional strategies to new bonus regulations, and leveraging cultural moments to build genuine brand affinity with Brazilian audiences.

Rules, Risks, and the Road Ahead: SBC Summit Americas on North America’s Betting Future

15 January 2026

Rules, Risks, and the Road Ahead: SBC Summit Ameri...

With regulatory shifts unfolding across the US and Canada, the North American betting market is entering a period of heightened oversight, legal clarification, and consumer protection challenges.    On Wednesday, ...

Payment Expert Summit to Address PIX Dominance and Brazil’s Rising Compliance Demands

05 January 2026

Payment Expert Summit to Address PIX Dominance and...

Payment Expert Summit  returns to  SBC Summit Rio  at a pivotal moment for Brazil’s payments ecosystem. As PIX cements its dominance and regulators tighten AML, KYC, and onboarding requirements, the summit w...

02-07-2024

SBC Summit: Your Gateway to All Things Sports Betting

  In a landscape shaped by technological evolution and shifting consumer demands, SBC Summit 2024 , taking place...

01-07-2024

Nominations now open for SiGMA East Europe Awards

SiGMA has officially opened the nominations process for East Europe gaming awards to the public. Taking place in Budapest th...

27-06-2024

‘Please Don’t Stop’: Industry Throws Massive Support ...

The Canadian Gaming Summit , held at the Metro Toronto Convention Centre on June 18-20, concluded with a record-breaking ...

25-06-2024

EEGS webinar examines transformative changes in the B...

The Balkan gaming market is undergoing significant changes, with new regulations and evolving market dynamics shaping the in...