As Brazil moves into its second year of regulation, operators must find ways to grow in a crowded market while navigating tougher advertising rules, tighter bonus restrictions, and greater scrutiny over how brands market themselves. On 5 March 2026, the Marketing track at SBC Summit Rio will bring together CMOs, brand strategists, compliance experts, and sponsorship specialists to decode Brazil's advertising rulebook and explore how operators can build authentic connections with Brazilian audiences without compromising on compliance.
Playing by New Rules: SBC Summit Rio Tackles Brazil's Marketing Revolution
Delegates can expect discussions on navigating CONAR's latest advertising guidelines, understanding the psychology behind Brazil's world-class marketing creativity, adapting promotional strategies to new bonus regulations, and leveraging cultural moments to build genuine brand affinity with Brazilian audiences.
15 January 2026
Rules, Risks, and the Road Ahead: SBC Summit Ameri...
With regulatory shifts unfolding across the US and Canada, the North American betting market is entering a period of heightened oversight, legal clarification, and consumer protection challenges. On Wednesday, ...
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05 January 2026
Payment Expert Summit to Address PIX Dominance and...
Payment Expert Summit returns to SBC Summit Rio at a pivotal moment for Brazil’s payments ecosystem. As PIX cements its dominance and regulators tighten AML, KYC, and onboarding requirements, the summit w...
23-10-2024
Almost 200 Participants Grace European Gaming Congres...
21 October 2024, Warsaw, Poland – HIPTHER, organizer of the European Gaming Congress (EGC) and other renowned ...
23-10-2024
SBC Summit Latinoamérica Set to Deliver Final Editi...
The SBC Summit Latinoamérica is gearing up for another remarkable event, with highlights including a keynote spe...
21-10-2024
SiGMA Europe B2B Awards – voting now open
SiGMA Europe is fast approaching and voting is now open for the B2B Awards, which take place during the u...
21-10-2024
ZettaOnline for Gamespectrum
An interview with ZettaOnline's Chief Commercial and Marketing Officer, Milena Tsankarska. She offers her expertis...
