As Brazil moves into its second year of regulation, operators must find ways to grow in a crowded market while navigating tougher advertising rules, tighter bonus restrictions, and greater scrutiny over how brands market themselves. On 5 March 2026, the Marketing track at SBC Summit Rio will bring together CMOs, brand strategists, compliance experts, and sponsorship specialists to decode Brazil's advertising rulebook and explore how operators can build authentic connections with Brazilian audiences without compromising on compliance.
Playing by New Rules: SBC Summit Rio Tackles Brazil's Marketing Revolution
Delegates can expect discussions on navigating CONAR's latest advertising guidelines, understanding the psychology behind Brazil's world-class marketing creativity, adapting promotional strategies to new bonus regulations, and leveraging cultural moments to build genuine brand affinity with Brazilian audiences.
15 January 2026
Rules, Risks, and the Road Ahead: SBC Summit Ameri...
With regulatory shifts unfolding across the US and Canada, the North American betting market is entering a period of heightened oversight, legal clarification, and consumer protection challenges. On Wednesday, ...
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05 January 2026
Payment Expert Summit to Address PIX Dominance and...
Payment Expert Summit returns to SBC Summit Rio at a pivotal moment for Brazil’s payments ecosystem. As PIX cements its dominance and regulators tighten AML, KYC, and onboarding requirements, the summit w...
28-02-2025
14,500 turn out for AIBC Eurasia: Venue to double in ...
AIBC Eurasia has come to a close, following a tremendous turnout for its fifth anniversary event in Dubai. Held once agai...
25-02-2025
Industry Leaders Voice Strong Backing for SBC Summit ...
The announcement of the SBC Summit Americas has garnered widespread support from industry leaders. The reimagined ev...
21-02-2025
ATRAX Expo 2026 has announced the event dates as Janu...
ATRAX Expo, one of the most significant meeting points in the attraction, activity, leisure, and recreation ecosystem, has r...
21-02-2025
SBC strengthens its Americas event with dedicated aff...
SBC is enhancing its North and South America-focused event, SBC Summit Americas , debuting in Fort Lauderdale this year, ...
