Google has described its latest Search evolution as the biggest change to Search in 25 years. With AI Overviews, AI Mode, conversational queries, and zero-click answers transforming how users find information, the impact on iGaming could be significant. To help industry professionals navigate these changes, EEGS Webinar Series will host "What Google's AI Search Evolution Means for iGaming Brands and Affiliates" on 25 June at 14:00 CET , featuring Uliana Korobeynikova , an iGaming PR and communications strategist with more than eight years of experience in content, communications, partnerships, and brand strategy.
The webinar will explore how AI-powered search may affect affiliate traffic, brand visibility, player acquisition, and the broader relationship between operators, affiliates, and providers.
Participants will gain practical insights into:
&n...
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