As Brazil moves into its second year of regulation, operators must find ways to grow in a crowded market while navigating tougher advertising rules, tighter bonus restrictions, and greater scrutiny over how brands market themselves. On 5 March 2026, the Marketing track at SBC Summit Rio will bring together CMOs, brand strategists, compliance experts, and sponsorship specialists to decode Brazil's advertising rulebook and explore how operators can build authentic connections with Brazilian audiences without compromising on compliance.
Playing by New Rules: SBC Summit Rio Tackles Brazil's Marketing Revolution
Delegates can expect discussions on navigating CONAR's latest advertising guidelines, understanding the psychology behind Brazil's world-class marketing creativity, adapting promotional strategies to new bonus regulations, and leveraging cultural moments to build genuine brand affinity with Brazilian audiences.
15 January 2026
Rules, Risks, and the Road Ahead: SBC Summit Ameri...
With regulatory shifts unfolding across the US and Canada, the North American betting market is entering a period of heightened oversight, legal clarification, and consumer protection challenges. On Wednesday, ...
.png&do=resize&w=87&h=59)
05 January 2026
Payment Expert Summit to Address PIX Dominance and...
Payment Expert Summit returns to SBC Summit Rio at a pivotal moment for Brazil’s payments ecosystem. As PIX cements its dominance and regulators tighten AML, KYC, and onboarding requirements, the summit w...
16-04-2015
ICE attendance audited at record breaking 25,497
• 2015 attendance up 8% year-on-year • 59% of attendees from outside ...
08-04-2015
NBA to discuss sportsbetting regulation at GiGse
The National Basketball Association (NBA) will provide its perspective on the evolving US sports betting ...
30-03-2015
Insight: ALC’s Holmes emphasises importance of future...
Phil Holmes, vice-president of strategy and planning at the Atlantic Lottery Corporation (ALC), has urged gambling comp...
25-03-2015
Rocha ready to put ‘tribal gaming in global context’ ...
Victor Rocha, the award-winning editor and owner of influential portal Pechanga.net, is keen to gauge the state of the Tr...
